LUVITA

COCKTAIL DELIGHTS

Package Design

Crafted Blend of Bliss

The idea for this package design was to captivate lively and joyous female consumers who wish to celebrate life and achievements. As for the ad campaign, my goal was to create awareness of the new “fruitful series” by promoting Luvita’s celebratory values and create feelings of joy and trust among potential consumers.

Design Problem
Design four labels for a fictious beverage company and design two labels and create an ad campaign.

Tools Used
Adobe Illustrator, Procreate App, and Adobe Photoshop

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