Gabriella Nieves - THE JWU COLLECTIVE

THE JWU COLLECTIVE

Making Traditional University Communications Not Boring

As a Student Assistant for the University Editorial and Design Department, I contributed to the university’s marketing and admissions efforts, as well as collaborated with various on-campus departments and staff. My role involved designing a wide range of visual materials, including flyers, postcards, identifiers, wall graphics, stickers, magnets, and print ads. Each project required close attention to branding guidelines, creative problem-solving, and timely execution to meet deadlines.

Design Problem

Assist in developing print, editorial, branding, and environmental graphics that adhere to Johnson & Wales University’s brand standards and voice

Tools Used

Adobe Illustrator • Adobe InDesign • Adobe Photoshop

━ BRAND REFRESH CONCEPT ━